BIRMINGHAM, Ala. - The Southeastern Conference (SEC) is launching its first branding campaign in collaboration with The Richards Group, the SECs agency of record. It Just Means More, a 60-second video, will air nationwide during SEC games, starting Thursday, Sept. 1, when the college football season kicks off.Its a common theme that the SEC is well known for athletic success but there is so much more to the story of our conference, said Greg Sankey, SEC Commissioner. Through our work with the Richards Group we will show the other side of the SEC - one of history, legacy and an overall positive impact on our people, our communities, our state and our nation.The new 60-second spot is the culmination of an 11-day road trip spent gathering shots throughout SEC Country, featuring old barns, old cemeteries and even older libraries. From a small town square in Savannah, GA, to a chartered fishing boat in Orange Beach, AL, the campaign highlights what it truly means to be part of the SEC.The spot is the introduction of an integrated marketing campaign that will also feature print and radio advertising, in-stadium messaging and a social media strategy. While the 60-second spot will air in games involving SEC teams on most ESPN platforms and CBS the first weekend of the season, 30-second versions will air during some ESPN games that originate from neutral sites.Imagine telling the story of the mighty Southeastern Conference, the unquestioned king of college football, without ever mentioning or focusing on a single SEC football player or coach, said Bill Milkereit, brand creative and writer at The Richards Group. We set out to break all the rules of conventional and formulaic conference advertising. We went to great lengths to dig deeper than the clichés and be supremely authentic with respect to SEC tradition, passion and culture.Over 2,900 miles were traveled by van to capture the genuine stories of the SEC. Stories and iconic scenery from each of the 14 universities in the conference are represented in the new work. The famous Toomers Corner at Auburn. The iconic barn off Georgia State Route 15. There are stories of Florida-alumni surgeons who are father and son, three generations of Alabama graduates, a newborn Vanderbilt fan and even a double-majoring graduate student at the University of South Carolina.The story of the SEC is told through the parents of a world-renowned Arkansas athlete, the uniqueness of Big Blue Madness and iconic landmarks on the Missouri campus on graduation day. It is seen in the togetherness of a massive LSU student section and the comparable enthusiasm of a single listener to a dramatic Mississippi State radio call against the backdrop of the Mississippi River.It is seen in the celebration of traditions like Locking the Vaught at Ole Miss, Reveille leading Texas A&M onto the field and the reverence paid to Rocky Top by an enthusiastic gathering of Tennessee followers. All of these stories tie together to support the belief that in the SEC, It Just Means More.To help tell the stories and guide the viewers through the SEC, actress Wynn Everett was identified from among more than a thousand applicants nationwide to be the on-screen ambassador for the campaign. Everett brings deep SEC ties to the role as a graduate of Auburn University and family connections at Vanderbilt, Georgia and Alabama. A native of Georgia who lives in Los Angeles, she has appeared in television and films such as Charlie Wilsons War, HBOs The Newsroom, Lumen for TNT, Showtimes House of Lies, ABCs Greys Anatomy, Mind Games and most recently Marvels Agent Carter. Fake Vapormax From China . A statement from the worlds top-ranked player says all checks "were satisfactory and showed positive evolution" regarding the injury, which contributed to his loss to Stanislas Wawrinka in the final in Melbourne. Cheap Fake Vapormax . Soukalova missed only one target and completed the 15-kilometre course in 40 minutes, 32.6 seconds for both victories in this seasons individual discipline. Darya Domracheva of Belarus was second, 34. http://www.fakevapormax.com/ .J. -- New York Giants wide receiver Victor Cruz will miss the rest of the season after having surgery on his left knee. Fake Vapormax Online . Parker had 26 points and eight assists and San Antonio beat Toronto 112-99 Monday night. "We won that game because of Tony Parkers aggressiveness," Spurs coach Gregg Popovich said. "His juice; his aggression all night long. Fake Vapormax 2019 . -- Stanfords Kevin Danser knelt on one knee and hardly moved on the sideline as Michigan State celebrated its Rose Bowl victory and his Cardinal teammates made their way to the locker room.PHOENIX -- Jason Kubels legs are feeling better and the Arizona Diamondbacks are reaping the benefits. Kubel hit a two-run single in the ninth inning to rally the Diamondbacks past Aroldis Chapman and the Cincinnati Reds 4-3 Saturday night for their fourth straight victory. "Its just being comfortable," said Kubel, who missed two weeks this season with a strained left quadriceps. "Im not searching or cheating on pitches. I finally feel like I have two legs under me and Im using them now." Kubels big hit came shortly after Jay Bruces second home run of the game gave the Reds a 3-2 lead in the top of the ninth. Paul Goldschmidt lined a leadoff single in the bottom half that deflected off the glove of first baseman Joey Votto and into right field. Chapman (3-3) then issued consecutive walks to Miguel Montero and Cody Ross. With the infield drawn in, Kubel singled over second base for his third career game-ending hit and first since May 22, 2010. "You hate to lose it like that," Reds manager Dusty Baker said. "Of late, weve lost quite a few of them like that. It seemed like Chapman was overthrowing some today." Brad Ziegler (4-1) replaced Heath Bell after Bruces second home run and earned the win. Gerardo Parra hit a two-run homer for Arizona. Bell, who had converted nine straight saves, came on in the ninth to protect a 2-1 lead. But he walked Brandon Phillips leading off the inning and Bruce followed with his team-leading 18th homer. Bell, who has served as the Diamondbacks closer since J.J. Putz went on the disabled list May 8 with a strained right elbow, has allowed a home run in each of his last five appearances. Putz could return as early as this week. "We might have to put some thought into that," Arizona manager Kirk Gibson said. "Hes done a pretty good job for us also. Today wasnt his day and I got him out of there pretty quick. I recognized it." Starting pitchers Mike Leake and Patrick Corbin dueled for eight innings before turning the game over to the bullpens. Leake retired the first 17 batters he faced and scattered four hits over eight innings with a walk and a strikeout for the Reds, who have lost three straight. "Its a tough one to swallow but we will be right back there tomorrow," Leake said. Corbin allowed one run and three hits over eight innings andd was handed his fourth straight no-decision in his quest to become the first Diamondbacks pitcher to win his first 10 decisions.dddddddddddd. "Obviously, Id love to get that 10th one and get it out of the way," Corbin said. "Fortunately, we came back and won the game." Bruce gave the Reds a 1-0 lead when he led off the second inning with a line drive to the balcony overhanging centre field, about 20 feet from where his ninth-inning shot landed. The 472-foot drive was the longest home run at Chase Field this season and the fourth-longest ever by an opponent. Bruce has homered in seven of his last nine games. "The big night offensively didnt really mean a whole lot," Bruce said. Corbin broke up Leakes nascent bid for a perfect game when he looped an opposite-field double into the left-field corner with two outs in the sixth. "It was a terrible swing," Corbin said. Two pitches later, Parra drove a cut fastball just over the fence into the pool area in right-centre for his second home run in two games to give Arizona a 2-1 lead. Corbin allowed Bruces first home run, a single by Devin Mesoraco in the seventh and Derrick Robinsons one-out triple to centre in the eighth. With Robinson representing the potential tying run, the 23-year-old lefty struck out Shin-Soo Choo and Votto to escape the jam and turn the game over to the bullpen. "I was coming inside early and he worked the count full like he always does," Corbin said. "Hes a tough batter to face. If hes going to beat me, I was going to throw it as hard as I could by him and if he got me, he got me." NOTES: Chapmans blown save was his first since May 19 at Philadelphia. ... Arizona has six walk-off wins. ... Gibson tied Buck Showalter for third place on the franchises victory list with his 250th. ... Bruce had his 13th career multihomer game and first this season. ... Two of Corbins four hits this season have been doubles. ... Corbins three walks were his most since issuing five free passes against Atlanta on May 14. ... Leake threw only 52 pitches over the first five innings and 92 total. ... Parras home run was the second allowed by Leake in his past five starts. ... RHP Randall Delgado will make his second start for the Diamondbacks against RHP Mat Latos in Sundays series finale. Latos is coming off his first loss of the season Tuesday against Pittsburgh. ' ' '