Standing on a specially constructed tee and under floodlights, Alexander Levy played his shot to the 156-yard par-3 hole to the backdrop of oohs from the crowd and with pyrotechnics going off around him.It was golf, but not as we know it.This was the Hero Challenge: an eight-man, one-hole knockout event played as a precursor to the British Masters tournament.It was the latest innovative event conceived by European Tour chief executive Keith Pelley, who wants to bring more entertainment to a sport that is seeing playing numbers dwindle.About 2,200 spectators watched eight European Tour professionals contest the shootout under lights on Tuesday night. Levy, of France, beat Alex Noren in the final, collecting a first prize of 10,000 pounds ($12,200) that will go to a charity.Lee Westwood, who is playing in the British Masters starting at The Grove on Thursday, said he would be in favor of expanding the exhibition to a full event.Definitely, Westwood said. Normally people are off work at night, so thats one good reason to have it. Ive played night golf. Ive played with the glow-in-the-dark golf balls. Its great fun. You can see it a lot easier.Its something that golf needs to do, Westwood added. It needs to jazz itself up a little bit. I read stuff on the game and people do get a bit bored with 72-hole tournaments week-in, week-out. We need to find new ways of attracting people to the game.Pelley is trying his best.Last month, the European Tour said a new tournament will be played in Perth, Australia, next year that will combine stroke play for three rounds and match play over six holes on the final day.The World Super 6 Perth tournament, to be played at Lake Karrinyup Country Club from Feb. 16-19, will have a 36-hole cut as in regular tournaments before the top 24 players after the third round advance to a match-play component. It includes unique features such as a 90-meter (100-yard) knockout hole if matches are tied after six holes.The tour described it as a revolutionary tournament designed to retain the traditions of the game whilst appealing to a broader market.Cricket has Twenty 20 as its shorter format. Rugby has sevens. Now golf -- a time-consuming sport -- is looking at shorter forms of the game.Westwood understands the need to branch out.You need to challenge the kids that are coming along that are thinking of maybe taking up football or rugby or cricket, the Englishman said, and give them golf as an option.Andy Sullivan, Westwoods Ryder Cup teammate, took part in the Hero Challenge and called it a fantastic way to showcase the characters we have on the European Tour.(It) shows that golf is not an old mans game, Sullivan said Wednesday, and it is actually fun to play golf.Pelley, who is from Canada, has been looking to broaden the appeal of the European game since taking over from George OGrady as the tours CEO last year. Among his other priorities has been speeding up the pace of play, with his aim to shave 15 minutes off an 18-hole round. Shoes Canada Free Shipping .C. -- Calgarys Kevin Koe did it the hard way again. Fake Shoes Canada 2020 .ca. Kerry, Just watched the shootout in the Coyotes/Leafs game and I have to ask, why was the James van Riemsdyk goal allowed to count? All of the video replays we were shown on TV were inconclusive about whether the puck had entirely crossed the line or not. https://www.shoescanadaonline.com/ .Y. -- Canadas Kaillie Humphries and Heather Moyse have another World Cup gold medal after winning the two-women bobsled race on Saturday in Lake Placid, N. Wholesale Shoes Canada . The Islanders dealt Thomas Vanek to the Montreal Canadiens after less than a year on Long Island. Meanwhile, the Oilers dealt long-time sniper Ales hemsky to the Ottawa Senators on Wednesday for a fifth-round pick in 2014 and a third-rounder in 2015. Shoes Canada Cheap . -- Los Angeles Lakers guard Jordan Farmar will be out for roughly four weeks after tearing his left hamstring. ANNAPOLIS, Md. -- Tago Smith, who replaced Keenan Reynolds as Navys starting quarterback, will miss the rest of the season with a knee injury.Smith tore his right ACL in Navys 52-16 victory over Fordham on Saturday.The injury occurred on the third play of the second quarter during a 22-yard run by Smith. He finished the game with 97 yards rushing and two touchdowns on 10 carries and completed his only pass for 45 yards.Smith, a senior, was elevated to the starting poosition after Reynolds enjoyed a record-setting run during his four years at the school.ddddddddddddSenior Will Worth now takes over at quarterback for Navy. Sophomore Zach Abey is the backup and freshman Malcolm Perry is third on the depth chart.Worth rushed for 22 yards against Fordham and completed all three of his passes for 78 yards. ' ' '